Monday, April 4th, 2011
American Advertising Federation of Tulsa (AAF Tulsa) representatives just returned from Oklahoma City where judging was held for the 10th District ADDYs. The 10th District ADDY competition is held each year after the local ADDY Winners are forwarded to the District competition. Creative entries came from more than 50 Advertising Clubs across the states of Louisiana, Arkansas, Texas, and Oklahoma.
AAF Tulsa won 26 Awards this year. The Awards show will be held in Oklahoma City on Friday, April 15th. The four Gold Winners at the District Level will now be automatically forwarded on to the National Competition held in San Diego, CA.
And the winners are . . .
GOLD
Brothers & Co. for their Deer Camp Invitation
Cubic for their BOK Center Concert Posters
Scott Raffe for his One Lucky Elephant Movie Poster
Restrospec Films for their Dallas Film Festival Promo
SILVER
Scott Raffe for his Adam Richman “Man v. Food”
Scott Raffe for his Circus Flora: Hovey, Annie and Li’l Donald
Studio Savage for their Tulsa Opera Logo
Studio Savage for their Tulsa Opera Poster – Norma
Studio Savage for their Tulsa Opera Poster – Don
Studio Savage for their Tulsa Opera Poster – La Traviata
Walsh Branding for their Painted Pony Ball Invitation
Walsh Branding for their Boy Scouts of America Brochure
BRONZE
Brothers & Co. for OERB Next TV Campaign
Brothers & Co. for their Chesapeake Imagine If Video
Cubic for their Urbano Elements
Cubic for their Yokozuna Check Presenter
David Clark Design for their DCD Website Promotional Mailer
Steelehouse Productions for their My Top Ten “Bad Salesman”
Studio Savage for their Tulsa Opera Season Campaign
Studio Savage for their Center Unknown Announcement
Tulsa City-County Library for their Annual Report
Student Gold
The Ad Program at The University of Tulsa for State Farm “Plans Book”
Student Silver
Lindsay Sinclair, Northeastern State University for her Lovely Bones Book Illustration
Student Bronze
Saxon Campbell, Northeastern State University for his MaxFactor Makeup Ads
Taylor Smith, The University of Tulsa for his Club 209 Website
The Ad Program at The University of Tulsa for State Farm “Cool Old Guy”
Congratulations to all the Winners!
Friday, February 25th, 2011
Saturday evening, Feb. 19, advertising agencies, graphic design shops, video production studios, and advertising students all across Tulsa found out who was named the Best of the Best. Close to 300 professionals and students gathered at the Cain’s Ballroom to be entertained by comedian Barry Friedman and to enjoy a lovely dinner and music, and to learn if their creative pieces took home the gold (and silver).
Best of Show & Judge’s Choice
The top Addys went to three “Best of Show” entries:
Best of Show, Print – Brochure, four-color: Walsh Branding, Boy Scouts of America, Indian Nations Council Capital campaign.
Best of Show, Electronic – Broadcast, electronic TV: Retrospec Films, Dallas Film Festival, Dallas Film Festival promo.
Best of Show, Student – Consumer or trade publication, campaign: Saxon Campbell, NSU, MaxFactor Makeup, Jacob Cotton, professor.
The judges also presented their special “Judges’ Choice” one-time awards as follows:
Judge’s Choice – Small Space. Big Impact: Vehicle graphic advertising: Branders Inc., Loops, Loops Mini.
Judge’s Choice – Disrupting Creative Expectations: Full page, four color: Studio Savage, Center, Center Parts ad.
Judge’s Choice – Best Use of Space: Logo: Studio Savage, Tulsa Opera, Tulsa Opera logo.
Facts about this year’s Addy winners.
This year, 54 Addys and 102 Citations of Excellence were awarded at Saturday’s Addy Show.
For the third consecutive year, Brothers & Co. won the most Addys with 13. A newcomer to the competition, Studio Savage, took home 11 awards.
No other competitor was presented more than four Addys.
And the winners are…
Sales promotion
Product or service sales presentation, campaign: Cubic for Yokozuma, Check Presenter.
Audio/visual sales presentation: Steelehouse Productions, New Balance, Bottom Unit Stereoscopic 3D.
Collateral material
Annual report, four color: Walsh Branding, Alliance Resource and Alliance Holdings, 2009 Annual Report set.
Brochure, four color: Walsh Branding, Boy Scouts of America, Indian Nations Council Capital campaign.
Brochure, campaign: Acrobat Ant LLC, Laureate Psychiatric Clinic & Hospital, Laureate Eating Disorders campaign.
Special event material, campaign: Amatucci Photography, Macy and John, Oct. 9, 2010; Walsh Branding, St. Francis Health System, Painted Pony Ball invitation.
Out-of-home
Special event material, campaign: Walsh Branding, St. Francis Health System, Painted Pony Ball invitation.
Vehicle graphic advertising: Branders Inc., Loops, Loops Mini.
Campaign: Brothers & Co., Kansas Strong, Kansas Outdoor.
Consumer or trade publication
Full page, four color: Brothers & Co., Fidelity Bank, Tallgrass Film Festival sponsorship ad; Studio Savage, Center, Center Parts ad.
Campaign, four color: David Clark Design, DENTSPLY Tulsa Dental Specialties, DENTSPLY institutional ads, spreads; Studio Savage, Mayo Hotel, Mayo Hotel ads.
Newspaper
Fractional page, color: Brothers & Co., Kansas Strong, Kansas print ads.
Campaign, color: Brothers & Co., Kansas Strong, Kansas print ads.
Interactive media
Websites, B-to-B Flash, services: Retrospec Films, HysterSister, Give Me a Second.
Websites, consumer Flash, products: Acrobat Ant LLC, Primos, Promos website.
Websites, consumer HTML, products: Acrobat Ant LLC, Ya Ya Bats, Ya Ya Bats website.
Online, internet commercials: Steelehouse Productions, My Top Ten, Bad Salesman; Studio Savage, Center, Center unknown announcement.
Online, webisodes: Steele house Productions, Hasbro, GI Joe “Operation HISS.”
Websites/online, campaign: Brothers & Co., Energy Advances New Mexico, New Mexico Industry Benefits web banners.
Television
Local, campaign: Brothers & Co., Chesapeake Energy, Chesapeake America’s Champion of Natural Gas; Steelehouse Productions, Tulsa Tough, Tulsa Tough Television; Retrospec Films, Hard Rock Hotel & Casino, The Joint Television.
Regional/national TV campaigns: Brothers & Co., Kansas Strong, Kansas Purpose & Mission TV campaign; Brothers & Co., Oklahoma Energy Resource Board, OERB Next TV campaign.
Mixed/multiple media
Consumer, regional/national: Brothers & Co., Kansas Strong, Kansas Mixed Media campaign; Brothers & Co., Oklahoma Energy Resource Board, OERB Mixed Media campaign.
Advertising for the arts & sciences
Collateral, stationery package: Studio Savage, Tulsa Opera, Tulsa Opera, Tulsa Opera Stationery system.
Collateral, brochure/sales kit: Studio Savage, Tulsa Opera, Tulsa Opera Season brochure.
Collateral, poster: Studio Savage, Tulsa Opera, Tulsa Opera poster Don Giovanni; Studio Savage, Tulsa Opera, Tulsa Opera poster La Traviata; Studio Savage, Tulsa Opera, Tulsa Opera poster Norma.
Collateral, cards, invites, announcements: Studio Savage, Tulsa Opera, Tulsa Opera Setback announcement.
Broadcast/electronic TV: Retrospec Films, Dallas Film Festival, Dallas Film Festival promo;
Campaign, single medium campaign: Studio Savage, Tulsa Opera, Tulsa Opera Season campaign.
Public service
Collateral, annual report: Tulsa City-County Library, Tulsa City-County Library annual report 2009.
Broadcast/electronic, TV: The Malone Group, Greater Tulsa Association of Realtors, Television advertisement.
Advertising industry self-promotion
Creative services and industry suppliers, direct marketing/specialty items: Brothers & Co., Deer camp invite; David Clark Design, DCD Website promotional mailer;.
Creative services and industry suppliers, cards/invitations/announcements: Cubic, Pause; Walsh Branding, Walsh Christmas Card 2009.
Elements of advertising
Logo: Cubic, McNellie’s Group, Dust Bowl; Studio Savage, Tulsa Opera, Tulsa Opera Logo.
Animation or special effects, video or film: Brothers & Co., Bushnell Outdoor Products, Busnell Fusion: 30; Brothers & Co., Chesapeake Energy, Chesapeake Image If video.
Student categories
Collateral material, brochure/annual report: The Ad Program at the University of Tulsa, State Farm, State Farm “Plans Book.”
Consumer or trade publication/campaign: Saxon Campbell, NSU, Max Factor Makeup, Jacob Cotton, professor.
Interactive media, website: Taylor Smith, University of Tulsa, Club 209, Club 209 website.
Editorial design, cover: Lindsay Sinclair, NSU, Lovely Bones, book illustration.
Television: Blake Marfechuk, University of Tulsa, Studio Blue, Incarcerated Women in Oklahoma-1; Blake Marfechuk, University of Tulsa, Studio Blue, Incarcerated Women in Oklahoma-2.
Mixed media, campaign: The Ad Program at the University of Tulsa, State Farm, “Cool Old Guy” campaign
Friday, February 25th, 2011
The top award at ADDY 44 is the Silver ADDY, highly regarded as the top professional award in the industry. Only one person each year is awarded such a high honor. This year’s Silver ADDY Winner goes to Rosie Hinkle.
An unassuming woman, Rosie was surprised that she was chosen by a group of her peers for this year’s Silver ADDY. Not expecting to be recognized for the hundreds of hours she volunteers for the American Advertising Federation Tulsa (AAF Tulsa), Rosie would say she is just doing her part. But if you ask any of the AAF Tulsa Board of Directors, you will hear how she is a stellar example of excellence – always going above and beyond the call of duty for her chosen profession, her community and the America Advertising Federation Tulsa.
Rosie started her advertising and publishing career more than 30 years ago when she moved to Tulsa in 1977. Rosie currently serves as the editor and publisher of Vision Tulsa Magazine and assists her husband, Bill, at Hinkle Creative Services. She has always been successful in her advertising and publishing career because she gives her full dedication to her career and works hard to continually produce a quality product for her clients and constituents.
Rosie is very involved in her community and her church where her foremost concern is the betterment and quality of life for her fellow man. Rosie serves on the executive council of her church, Joy Lutheran, and-in addition, just recently served as a committee member for the church’s upcoming $1 million capital campaign. She has served on Joy Lutheran’s stewardship and social committees. She was a co-chairman for two years of the WAC Basketball Tournament Volunteer Committee, recruiting and coordinating over 150 volunteers. If that is not enough, each year she travels in support and to serve as a chaperone for University of Tulsa’s NSAC student team. And this year, Rosie and Bill will serve as event chairs of the ARTSCAPE 2011, the annual fund raiser for The Tristesse Grief Center.
Never satisfied with the status quo, she spends countless hours finding new ways to provide program excellence resulting in a stronger financial position so AAF Tulsa can continue to award scholarships to area college and university students. More than $50,000 in scholarships has been awarded in the last two decades. Rosie’s unwavering principles of integrity, character and fiscal stewardship have built a stronger and better Ad Club for Tulsa. Year after year, she leads this organization with zest and endless dedication and energy.
In 2001, Rosie was awarded the TAF’s Silver Spur Award for outstanding service and that same year the Board of Directors renamed their top college scholarship the Rosie Hinkle Scholarship in recognition of Rosie’s steadfast service to AAF Tulsa.
Congratulations, Rosie! We honor you not only for what you have accomplished, but also for who you are. A leader. A mentor. A friend.
Wednesday, December 15th, 2010
December 14, 2010 (Tulsa,OK) – The Tulsa Advertising Federation has announced a name change for the organization and the launch of a new website.
Beginning immediately, the local chapter will be known as American Advertising Federation – Tulsa, and interested parties can find more information at www.aaftulsa.org. The rebranding effort was unanimously approved by the Board of Directors at the last monthly meeting.
AAF-Tulsa President, Susan Bramsch, said “The American Advertising Federation is the unifying voice for advertising in the nation. We’ve always been affiliated with the group at the national, regional and district levels. Now, we can use the power behind that name to promote our local chapter and push the benefits to all members.”
The AAF-Tulsa chapter is part of the AAF 10th District that represents the clubs in Arkansas, Louisiana, Oklahoma and Texas. Local clubs have had variations of the AAF name throughout the years, but all clubs in the 10th District have recently converted to the standard format.
Members of AAF receive benefits such as discounts on ADDY entries, MediaWeek and ADWEEK subscriptions, Hertz car rentals and even FedEx shipping. Everyone involved in advertising or marketing is invited to become more involved by signing up for email newsletters or joining the Board and helping to plan the ADDYs or bi-annual speakers.
The American Advertising Federation – Tulsa was established in 1937 and has been a strong force in the advertising industry since its inception. AAF-Tulsa is joined by a variety of professionals, artists, writers, account representatives, public relations people, media buyers, planners, brand managers, printers, photographers, internet developers, freelancers and entrepreneurs for the purpose of helping to maintain a thriving advertising industry within our community by providing scholarships to students.
